ZayMat Distributors

Lisa White

Managing Director of Marketing & Sales Operations

Lisa White
Lisa White- Managing Director of Marketing & Sales Operations

“Lisa possesses one of the most quick-thinking, strategic, and tactical business minds that I have ever experienced,” wrote a long-term NFL client.

As Zaymat’s newest team member, Lisa is credited with transforming and managing a global relocation services provider’s operation and assisting with the overall company reorganization. The public company was in a financial nosedive when Lisa joined. Her initiatives included staffing analysis and realignment, cutting operating expenses by 40%, and increasing production by 65%. While employed by some of the world’s leading international and regional financial institutions, Lisa developed a $20 million treasury management portfolio in under eighteen months. She is an innovator and has created new products. She is a relentless coach & mentor and has trained & managed high-performing sales and operations executives. 

While consulting with multinational companies such as Panasonic, Siemens, Novartis, Danone, and others, Lisa proved that she is a globally astute, profit-driven leader offering a tradition of performance excellence in disciplines such as marketing, sales, finance, operations, and human resources. Her efforts to listen to customers, understand their business lifecycles, and provide customized solutions so they can focus on their core business is her sweet spot!

Lisa worked as a senior banker for 15 years with Citibank, BNY Mellon, PNC, and JP Morgan Chase. Lisa’s roles included relationship management: global treasury sales, and commercial lending. Due to her diverse skill matrix, Lisa is often sought to develop new departments, construct disruptive marketing strategies, contribute to innovation, re-energize existing sales teams, advise start-up leadership, and develop human resources strategies. Lisa formerly held the Certified Treasury Professional designation and was also a licensed New York State Realtor. 

Lisa graduated from Denison University, where her major courses of study were economics, political science, and ballet. In 2015 she completed a rigorous Marketing Strategy Certification program from Cornell University, Johnson Graduate School of Management. Recently, Lisa also completed a Digital Marketing Strategy Certification with SMStudy. 

Lisa has two sons, lives in her hometown of Columbus, Ohio, and her family activities include tennis, basketball, hiking, yoga, group reading, community engagement, and travel. Lisa also tinkers with car engines and makes furniture & accessories from wooden pallets.